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Printer@Work is an interesting and fun-to-read online e-newsletter designed to create front of mind awareness in the minds of your print-buying customers and prospects. It is published twice monthly and features a clever strategy for establishing loyal readership by providing relevant print-related articles and a variety of general interest, fun stuff that your customers will look forward to receiving.
Each issue of Printer@Work features:
• An Idea of theWeek
• A Marketing Tip of the Week
• A Tech Tip of the Week
• A Product of the Week
• Links to entertaining and informative stories from websites such as News of the Weird, Born Lucky, and Dear Abby.
• A Letter from the Owner
• And a humorous cartoon
This e-newsletter shows your customers and prospects that you are experts at printing, and having fun!
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“Our Printer@Work e-newsletter is one of those five-diamond award-winning marketing ideas. It has been a giant success for my print shop, Express Press. Think about this: it requires virtually zero effort and costs virtually nothing ... yet your customers love it! Many of the printers who are using Printer@Work have been dumbfounded—but pleasantly surprised at the high level of ”thank yous” and compliments they’ve received from customers. Printer@Work has exceeded everyone’s expectations. It’s a winner.”
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